$1.7 trillion worth of textile materials were wasted worldwide in 2023.
By 2030, that number is projected to rise to over $3 trillion. Fashion is feeding excess, and women deserve better.
Our story
WIM was born from a desire to redefine lingerie in Thailand. not only in how it looks and feels, but in how it’s made.
In a world where fashion often comes at the planet’s expense, WIM set out to do things differently: to create pieces that honor both women and the world they live in.
By working exclusively with leftover materials from global brands, WIM transforms excess into elegance, turning what was once waste into something worth wearing.
WIM belief that sustainability and sophistication can beautifully coexist, empowering women to feel confident in what they wear and proud of what they stand for.
Brand Inspiration
'Woman In Martini' Inspired by the boldness of a martini glass, a timeless symbol of sophistication, poise, and confidence, WIM reimagines lingerie not just as an intimate necessity but a statement of empowerment.
Each piece is thoughtfully designed for women who, like the iconic martini glass,stand tall with confidence, style, and grace.
WIM embodies the confident, vibrant, and unapologetic woman who knows what she wants. Inspired by all glamour and independence women, it celebrates the strength, sass, and style that define femininity.
Blending eco-conscious choices with chic design, WIM proves style and sustainability can coexist. Whether enjoying a martini, conquering city life, or embracing self-care, the WIM woman manifests timeless elegance and modern charm.